Virtue Fusion Sells out to Playtech

by Penny Walker

Virtue Fusion is one of UK online bingo�s most financial stable networks, and it is also my favorite online bingo software. They provide a gaming and back office platform for� the all new Tea and Bingo, as well as many other well known online bingo names in the UK. Their sites see peak playing traffic of over 6 000 players and this purchase will see Playtech expanding its customer base in bingo by approximately� multiple of seven.
This is Playtech's third major deal in just over three months and it becomes obvious that they are really trying to establish a formidable presence in the online bingo industry. They are already market leaders in the online poker and casino industry, so bingo becomes an obvious next target; particularly considering the fact that any large concern has to expand in order to make exponential profits.

The deal consists of a �29m initial consideration plus performance bonus, based on EBIT during 2010. This should be somewhere around �7 million, so some more online bingo designers, just got very rich.

If you would like to sample a very good example of Virtue Fusion software, on one of its networked sites, which has maintained a very good individual stance. Try tea and Bingo, although this site is new, it has some great things going for it. They offer an interactive experience, and have rapidly established a clear identity in the very crowded UK online bingo market, and they are right. Nothing does go better than Tea and Bingo! Two UK cultural greats, combined to create a site with vision, depth and of course free bingo, great prizes and games; super promotions and the massive Clover Rollover PJP, which now stands at nearly �1.5 million. Check it all out at Tea and Bingo and while you are visiting, get your own personal tea leaf reading from Madam. T. Bags.