Manchester United and England football star Wayne Rooney and his girlfriend Coleen McLoughlin have chosen to sell the exclusive rights to their wedding photos for £1.5 million.
Set to also include pictures from Coleen's 21st birthday celebrations, the deal is said to be worth more than that signed by Ashley and Cheryl Cole, as well as Victoria and David Beckham, the Sun reports.
A source close to the couple told the newspaper: "They know how much they can earn as a brand.
"They're cashing in."
William Hill recently closed the book on Wayne and Coleen being the first on a list of celebrity couples to tie the knot during a Valentine's Day special.
The pair were so heavily backed that the bookmaker chose to create a new list which was topped by Charlotte Church and her rugby playing partner Gavin Henson, followed by Prince William and his girlfriend Kate Middleton.
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